Hot desks: Creating space for design thinking at IDEO
Business Innovation, Innovation Design, Design Firms, Ux Design, Product Development Process, Consumer Behaviour, Chicago Photos, User Experience Design, Ideo
Design Thinking, a miracle recipe? Not so much according to IDEOHow would you define Design Thinking?IDEO is considered the parent of Design Thinking, did you really invent it?What are some well-known examples of products or services that Design Thinking helped bring to life?Beyond Industrial Design and the electronic products you just mentioned, Design Thinking is now being applied to services, business challenges, processes. How do you see Design thinking evolving?User insights are key to Design Thinking, how do you see your capabilities evolve considering that Data is becoming critical when it comes to identifying micro-insights?There is so much content on Design thinking out there now, it’s almost an open source methodology, that anyone can use and apply on there own. How do you feel about that?What would you say is the biggest impact of Design Thinking for corporate clients?
In a world that’s heating up, speeding up, and increasingly interconnected, there’s so much that can’t wait—and can be made better. We believe that a more sustainable, equitable future is for all of us to design. Here’s the work we’re doing to get there, and what we’re learning along the way.
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