美國Under Armour安德瑪正式起訴福建品牌Uncle Mart
中文(简体) Public
<a href="http://www.under-armour-store.com.tw/" target="_blank">under armour鍙扮仯闁€甯?/a>姣忓ぉ鐐哄ぇ瀹跺付渚嗗叏鏂版疆娴佺郴鍒楀柈鍝侊紝鐐烘偍鐨勭敓娲绘坊鍔犳洿澶氱殑鑹插僵锛岀偤鎮ㄧ殑鐢熸椿鍏呮豢娲诲姏锛岃畵鎮ㄦ瘡澶╀笉閲嶈锛岀簿褰╃殑浜虹敓寰炵従鍦ㄩ枊濮嬶紝鏁珛闂滄敞鎴戝€憉nder armour鍙扮仯闁€甯傦紝鎴戝€戝皣鍏ㄦ柊鐨剈a澶波鍠搧浠ュ強閬嬪嫊璩囪▕灏囦竴涓€鍛堢従绲﹀ぇ瀹躲€?div class="intro">鐒℃檪灏氫腑鏂囩恫锛堝井淇¤櫉锛歯ofashioncn锛?016骞?鏈?鏃ュ牨閬擄細灏団€滃北瀵ㄥぇ鍦嬧€濅腑鍦嬭鐐洪噸瑕佸競鍫寸殑缇庡湅绗簩澶ч亱鍕曠敤鍝侀泦鍦楿nder Armour Inc. (NYSE:UA) UA 鏉熻。 鍜屽畨寰风應绲傛柤涓嶅繊琚€滃北瀵ㄢ€濓紝鏈懆灏囩
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<p>鐒℃檪灏氫腑鏂囩恫锛堝井淇¤櫉锛歯ofashioncn锛?016骞?鏈?鏃ュ牨閬擄細灏団€滃北瀵ㄥぇ鍦嬧€濅腑鍦嬭鐐洪噸瑕佸競鍫寸殑缇庡湅绗簩澶ч亱鍕曠敤鍝侀泦鍦楿nder Armour Inc. (NYSE:UA) <a href="http://www.under-armour-store.com.tw/up/ua-sweater-19caca68">UA 鏉熻。</a>鍜屽畨寰风應绲傛柤涓嶅繊琚€滃北瀵ㄢ€濓紝鏈懆灏囩寤哄环椋涢緧楂旇偛鍛婁笂娉曞涵銆?/p>
<p>鎿歎nder Armour Inc. 瀹夊痉鐟?鏈?9鏃ュ懆涓夌殑鑱叉槑锛岃┎鍏徃鍙婁腑鍦嬪瓙鍏徃宸茬稉鍦?鏈?7鏃ュ悜绂忓缓鐪侀珮绱氫汉姘戞硶闄㈡彁璧风灜鍟嗘渚垫瑠鍜屼笉姝ｇ暥绔剁埈瑷磋锛岃ù瑷熷皪璞＄偤绂忓缓鐪佸环椋涢緧楂旇偛鐢ㄥ搧鏈夐檺鍏徃鍙婂叾闂滆伅鍏徃<a href="http://www.under-armour-store.com.tw/up/ua-sweater-19caca68">Under Armour 鏃ユ湰</a>鍜屽畨寰风應锛堜腑鍦嬶級鏈夐檺鍏徃閲濄€俇nder Armour Inc.瀹夊痉鐟湪鍛ㄤ笁鐨勮伈鏄庝腑鎸囧嚭锛屽皣鏈冭珛姹傛硶闄㈢櫦浣堢浠ゃ€佸垽铏曡碃鍎熼噾锛堣嚦灏戜竴鍎勫厓浜烘皯骞ｏ級浠ュ強鍏跺畠鐨勬硶寰嬫晳婵熸墜娈碉紝鍚屾檪涔熷垎鍒ラ€氶亷涓湅鍦嬪偄鍟嗘灞€鍜岄娓叕鍙歌ɑ鍐婅檿灏嶄笂杩板叐鍌镜娆婁富楂旈噰鍙栫浉鎳夌殑娉曞緥琛屽嫊銆?/p>
<p>2016骞?鏈?6鏃ワ紝绂忓缓寤烽榫嶉珨鑲插ぇ寮垫棗榧撳湴鍦ㄧ寤烘檳姹熷彫闁嬧€滅洓澶р€濈殑鐧间綀鏈冿紝鎺ㄥ嚭鈥淯ncle Martian 瀹夊彲鐟眬鈥濆拰鈥淣鍝佺墝鈥濆叐澶у搧鐗屻€傜櫦浣堟渻閫氱涓€缍撶櫦浣堬紝渚垮紩璧疯唱鐤戯紝鍦ㄧぞ浜ゅ獟楂斾笂锛岀恫鍙嬬礇绱涘悙妲藉叐鍊嬪搧鐗屽北瀵ㄧ編鍦嬪搧鐗孶nder Armour Inc.瀹夊痉鐟拰New Balance Athletic Shoe Inc. 鏂扮櫨鍊€?/p>
<p>鏂扮櫨鍊部鏄?涓湅)鏈夐檺鍏徃鍜孶nder Armour瀹夊痉鐟腑鍦嬪叕鍙稿畨寰烽樋閺岃部鏄?涓婃捣)鏈夐檺鍏徃鍦ㄤ簨浠朵箣寰岃〃绀猴紝宸茬稉瑷绘剰鍒扮寤哄环椋涢緧楂旇偛鐨勮垑鍕曪紝鍏╁偄鍏徃鍧囪〃绀哄皪姝や簨楂樺害闂滆ɑ锛屼甫鍚﹁獚鑸囩寤哄环椋涢緧楂旇偛鍏徃鏈変换浣曞晢妤線渚嗗拰鐩搁棞鍚堜綔锛屽叐鍌㈤亱鍕曞法闋腑鍦嬪叕鍙稿潎琛ㄧず鏈冨皣姝や簨浜ょ敱鍏徃鐨勬硶鍕欓儴闁€铏曠悊锛屼甫灏嶄簨鎱嬬櫦灞曞仛鎸佺簩闂滆ɑ鍜岃窡閫层€?/p>
<p>鎿氱寤哄环椋涢緧楂旇偛4鏈堜唤鐨勭櫦浣堟渻閫氱绋憋紝瑭插叕鍙糕€滈€氶亷甯傚牬瑾挎煡锛孨鐗岃垏鍏跺畠鍝佺墝闉嬬殑閵峰敭鍗犳瘮涓紝鍩烘湰鍗犲埌8锛?锛岀敋鑷虫湁鍗犲埌9锛?鐨勶紝鏈夎憲宸ㄥぇ鐨勯姺鍞嫊鍔涳紱鑰屼笖甯傚牬涓婂緢澶氬仛N闉嬪搧鐗岀殑浠ｇ悊鍟嗗強绲傜鍔犵洘鍟嗙己璨ㄥ毚閲嶏紝绋ó鍒╁ソ鐨勭従璞￠兘淇冧娇寤烽榫嶉珨鑲茬穵鎶撴閬囷紝闁嬫嫇甯傚牬銆傚皥妤€佸鍔涖€佷俊璀姐€佷紒妤偄鏁キ绮剧鑸囦紒妤殑缍撶嚐鐞嗗康锛岄兘鏄搧鐗岀殑绔剁埈鍎嫝銆傗€?/p>
<p>姣劇鐤戝晱锛屸€?:2鍙?:1鈥濈殑鏁告摎涓嶄絾姣劇鏍规摎锛屽嵆浣挎纰猴紝浜︿笉鍙兘鏄寤哄环椋涢緧楂旇偛鏃椾笅鐨凬鍝佺墝锛岃€孨ew Balance鏂扮櫨鍊湪涓湅閬嬪嫊闉嬪競鍫翠笂鐨勫崰鏈夌巼涓嶄絾涓嶅強Nike鑰愬悏銆乤didas鎰涜开閬斿叐澶у法闋紝鐢氳嚦涓嶅鍚屽爆鏅夋睙绯荤殑瀹夎笍銆?/p>
<p>绂忓缓寤烽榫嶉珨鑲叉鐣ぇ寮垫棗榧撴帹浠嬫棗涓嬫墍璎傚叐澶у搧鐗岋紝鐒¤珫寰炵櫦浣堟渻鍌抽仈鐨勪俊鎭紝浠ュ強鍝佺墝妯欒瓨閮界浉鐣舵洊鏄э紝鍥犳锛岀恫鍙嬪皪瑭插叕鍙哥殑璩枒浜︿笉瓒崇偤鎬€?/p>
<p>绂忓缓寤烽榫嶉珨鑲测€淯ncle Martian 瀹夌棣环鈥濈殑鍝佺墝Logo鍜岀編鍦婾nder Armour瀹夊痉鐟潪甯哥浉浼硷紝寰濴OGO涓昏ō瑷堝埌瀛楅珨锛屽瓨鍦ㄥ毚閲嶆ā浠跨棔璺°€?/p>
<p>鎿氥€婃瘡鏃ョ稉婵熸柊鑱炪€嬪牨閬擄紝涓婅堪渚垫瑠瑷磋涓︿笉绨″柈锛屾湁蹇呰鐞嗘竻濡備笅浜嬪锛?/p>
<p>1銆佸晢妯欏晱椤?/p>
<p>Uncle Martian鍟嗘鍦栧儚鏃╁湪2004骞村氨宸茬稉琚Μ闄冲叺鐢宠珛瑷诲唺锛岃┎鍟嗘鏂间粖骞?鏈?2鏃ヨ杞夎畵锛岃€岃┎鍟嗘鐩墠鍙兘琚寤虹渷寤烽榫嶉珨鑲茬敤鍝佹湁闄愬叕鍙告寔鏈夈€?/p>
<p>Under Armour Inc.鍙婂叾闂滆伅鍏徃鎿佹湁Under Armour瀹夊痉鐟湪涓湅鐨勪腑鑻辨枃鍟嗘娆娿€?/p>
<p>2銆佸叕鍙稿悕绋卞晱椤?/p>
<p>Under Armour Inc.鐨勪腑鍦嬪叕鍙哥偤瀹夊痉闃块弻璨挎槗(涓婃捣)鏈夐檺鍏徃</p>
<p>瀹夊痉鐟紙涓湅锛夋湁闄愬叕鍙告槸涓€鍌㈡垚绔嬫柤2016骞?鏈?9鏃ョ殑棣欐腐鍏徃锛屽叕鍙哥法铏熺偤2352969锛岃┎鍏徃鐐虹寤虹渷寤烽榫嶉珨鑲茬敤鍝佹湁闄愬叕鍙哥殑闂滆伅鍏徃銆?/p>
<p>绂忓缓鐪佸环椋涢緧楂旇偛鐢ㄥ搧鏈夐檺鍏徃鐨勮懀浜嬮暦鐐洪粌杩峰畻锛岃┎鍏徃鐨勬硶瀹氫唬琛ㄤ汉鍦?016骞?鏈?鏃ョ敱榛冭糠瀹楄畩鏇寸偤鏌虫収鐝犮€?/p>
<p>2016骞?鏈?0鏃ワ紝瀹夊痉鐟紙寤堥杸锛夎部鏄撴湁闄愬叕鍙稿湪寤堥杸鑷部鍗€鐧昏瑷诲唺锛屾硶瀹氫唬琛ㄤ汉鐐洪粌蹇楁晱锛岀稉鐕熻寖鍦嶅寘鎷箶鍝併€侀嚌绻斿搧鍙婂師鏂欐壒鐧硷紱鏈嶈鎵圭櫦銆?/p>
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<p>Under Armour瀹夊痉鐟唬瑷€浜恒€丯BA 鐞冩槦Stephen Curry 鏂拏鑺峰韩瑁＄郴鍒楃眱鐞冮瀷</p>
<p>鐞嗘竻鐬璘nder Armour Inc.鍜岀寤虹渷寤烽榫嶉珨鑲茬敤鍝佹湁闄愬叕鍙镐互鍙奤nder Armour瀹夊痉鐟拰Uncle Martian 瀹夊彲鐟眬鐨勫晢妯欏晱椤屽緦锛屼笉闆ｇ櫦鐝撅紝鍗充娇鈥滃畨寰风應鈥濆晢妯欏湪涓湅涔熸槸鍙互鐢遍潪Under Armour Inc.闂滆伅鍏徃瑷诲唺鎴愮珛鍏徃鐨勶紝鑰孶ncle Martian 瀹夊彲鐟眬鐨勪腑鑻辨枃鍟嗘浜︽槸鍙互瑷诲唺鐨勶紝鍥犳锛岃┎妗堢殑鐒﹂粸鍦ㄦ柤锛孶ncle Martian 瀹夊彲鐟眬鍟嗘鏄惁閫犳垚灏峌nder Armour瀹夊痉鐟晢妯欑殑渚垫瑠銆?/p>
<p>閼掓柤Nike Inc. (NYSE:NKE) 鑰愬悏闆嗗湗鏃椾笅鐨凧ordan 鍝佺墝灏嶄腑鍦嬮珨鑲茬敤鍝佸叕鍙稿柆涓归珨鑲茶ù瑷熺殑灞㈡埌灞㈡晽锛屼互鍙夾pple Inc. (NASDAQ:AAPL) 铇嬫灉鍏徃杩戞棩鍜屼桨鍒╃嚐閵锋湇鍕欐湁闄愬叕鍙稿氨iPhone 6娑夊珜渚电姱鎵嬫100C灏堝埄娆婄殑妗堜欢渚嗙湅锛孶nder Armour Inc.瀹夊痉鐟殑瑷磋灏囪ɑ瀹氫笉鏈冨钩鍧︺€?/p>
<p>2012骞达紝鍦嬪収鐭ュ悕濯掗珨銆婂崡鏂瑰懆鏈€嬪氨鐧艰〃鏂囩珷銆娾€滃柆涓光€濈殑鏅夋睙鍏勫紵鍊戙€嬶紝灏嶆檳姹熺殑灞卞閬嬪嫊鍝佺墝鐢㈡キ閺堥€茶鐩ら粸銆傛枃绔犵ū锛屽湪鏅夋睙锛屸€滅姣旈珨鑲测€濄€佲€滃鏄庘€濄€佲€滄槗寤鸿伅鈥濈瓑鍝佺墝琚笉姝竴鍌紒妤ɑ鍐婏紝涓︾ū鏅夋睙閬嬪嫊鍝佺墝鏈夆€滀笁鏉挎枾鈥濓紝绗竴鏉挎枾灏辨槸涓婅堪璧峰悕浠挎锛涚浜屾澘鏂у墖鏄珛鏄庢槦浠ｈ█锛涚涓夋澘鏂у嵆鏄笉鎯滆鏈嬁閷㈢牳寤ｅ憡銆?/p>
<p>灏嶆柤绂忓缓灞卞閬嬪嫊鍝佺墝闆嗙兢鐝捐薄锛屾硥宸炲競姘搁珮楂旇偛鐢ㄥ搧鍏徃鐕熼姺鍓附瑁侀櫢閬欏皣鏅夋睙鍟嗕汉鐨勭壒鎬х附绲愮偤锛屸€滄湁閷㈠ぇ鍌㈣澈锛涗綘鑳芥垜涔熻兘锛涘厛璁撲簨鎯呯櫦鐢熲€濓紝涓﹁獚鐐烘鏄€欎笁姊濆摬瀛搁€犲氨鐬檳姹熷搧鐗岀殑鐛ㄧ壒缇ゅ儚銆?/p>
<p>鎿氱ū锛屽湪鏅夋睙鍝佺墝瀹夎笍鈥滄垚鍔熲€濅箣寰岋紝鏅夋睙鍙婃硥宸炰究婀х従鍑哄悍韪忋€佽矟韪忋€侀姵韪忋€佽€愯笍銆佽唱韪忋€佹柊韪忋€佺┅韪忋€佸缓韪忋€佸湅韪忋€佸畤韪忕瓑鍝佺墝锛岃€屽彨X鍏嬶紙闅ㄢ€滆€愬悏鈥濓級銆乆杩紙闅ㄢ€滄剾杩仈鈥濓級銆乆姝ワ紙闅ㄢ€滈姵姝モ€濓級鐨勬洿鏄垑涓嶅嫕鏁搞€?/p>
<p>绂忓缓寤烽榫嶉珨鑲茬殑鈥淯ncle Martian 瀹夊彲鐟眬鈥濆拰鈥淣鍝佺墝鈥濆叐澶у搧鐗屼害寮曡捣鏂拌彲绀捐ɑ鎰忥紝瑭插獟楂旂櫦浣堣鏌ユ枃绔犮€娾€滃柆涓规鈥濇湭姹衡€滃北瀵ㄩⅷ鈥濆張璧凤紵銆嬬ū锛屽湪鏈€楂樹汉姘戞硶闄㈠皻鏈皪鍦熸磱鈥滃柆涓光€濆晢妯欑埈璀版鍋氬嚭鍒ゅ畾涔嬮殯锛屼竴鍌㈢寤洪珨鑲茬敤鍝佷紒妤殑鏂板搧鐧间綀鏈冨洜鐤戜技鍚屾檪鍚戠煡鍚嶉亱鍕曞搧鐗孨ew Balance鍜孶nder Armour鐢㈠搧妯欒瓨鈥滆嚧鏁€濓紝杩呴€熷崌婧偤缍茬怠鐔遍粸浜嬩欢锛屼篃鍐嶆寮曡捣妤収澶栧皪鈥滃北瀵ㄥ搧鐗屸€濃€滆ō瑷堣窡棰ㄢ€濄€佲€滄墦鎿﹂倞鐞冣€濈殑闂滆ɑ鍜岃唱鐤戙€?/p>
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鎯宠浜嗚В鏇村闂滄柤<a href="http://www.under-armour-store.com.tw/uc/ua-run-shoes" target="_blank">under armour 鎱㈣窇闉?/a>璩囪▕娑堟伅鐨勬湅鍙嬶紝涓嶅Θ闂滄敞under armour鍙扮仯闁€甯傚緦绾岀殑鍫遍亾娑堟伅锛屼篃鍙互娣诲姞<strong style="color: red;">Line锛歍WDK</strong>閫茶鍜ㄨ銆傚叏鍫存墍鏈夋柊鍝佷綆鑷?鎶樿捣锛屾柊娆句笉鏂蜂笂鏋讹紝閫辨棩閫辨湯璩肩墿鏇存槸浜湁灏堝爆鎶樻墸鍎儬锛岄鍠滈€ｉ€ｏ紝姝ｅ搧澶波锛屾敮鎸佸皥娅冮璀夛紝7澶╅憭璩炴湡锛?澶╃劇鐞嗙敱閫€鎻涜波锛屽績鍕曪紝涓嶅琛屽嫊锛岃稌绶婁締閬歌臣鍚э紒锛?a href="http://www.under-armour-store.com.tw/" target="_blank">http://www.under-armour-store.com.tw/</a>;锛?
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