愛迪達找瞭 56 位名人拍世界杯廣告，Levi's ... (4)
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<a href="http://www.hiishop.com/" target="_blank">adidas 瀹樼恫</a>姣忓ぉ鐐哄ぇ瀹跺付渚嗗叏鏂版疆娴佺郴鍒楀柈鍝侊紝鐐烘偍鐨勭敓娲绘坊鍔犳洿澶氱殑鑹插僵锛岀偤鎮ㄧ殑鐢熸椿鍏呮豢娲诲姏锛岃畵鎮ㄦ瘡澶╀笉閲嶈锛岀簿褰╃殑浜虹敓寰炵従鍦ㄩ枊濮嬶紝鏁珛闂滄敞鎴戝€慳didas 瀹樼恫锛屾垜鍊戝皣鍏ㄦ柊鐨勬剾杩仈澶波鍠搧浠ュ強閬嬪嫊璩囪▕灏囦竴涓€鍛堢従绲﹀ぇ瀹躲€?div class="intro">鏄庢槦鍙堜唬瑷€鐬暐 鍗风浠ｈ█娴蜂俊銆傛捣淇￠泦鍦樺浣堬紝鑻卞湅婕斿摗鏈凹杩厠鐗孤峰悍浼反濂囨垚鐐烘捣淇￠浕瑕栨渶鏂颁唬瑷€浜猴紝閫欐槸鍗风绗竴娆′唬瑷€涓湅闆诲瓙娑堣不鍝佺墝銆?鍙堟槸璺ㄧ晫 Supreme x The North Face 鏂扮殑鑱?/div>
<p>鏄庢槦鍙堜唬瑷€鐬暐</p>
<p>鍗风浠ｈ█娴蜂俊銆傛捣淇￠泦鍦樺浣堬紝鑻卞湅婕斿摗鏈凹杩厠鐗孤峰悍浼反濂囨垚鐐烘捣淇￠浕瑕栨渶鏂颁唬瑷€浜猴紝閫欐槸鍗风绗竴娆′唬瑷€涓湅闆诲瓙娑堣不鍝佺墝銆?/p>
<p>鍙堟槸璺ㄧ晫</p>
<p>Supreme x The North Face 鏂扮殑鑱悕娆俱€傞€欐鐨勮伅鍚嶆钁楅噸鏂艰泧鐨勫湒妗堛€?/p>
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<p>Levi鈥檚聽鎺ㄥ嚭鏂扮殑鈥滈鍌茬郴鍒椻€濓紝涓婚鏄€滄垜鏄紙I AM ______锛夆€濄€傞€欐槸 Levi's 绗?5 骞存帹鍑洪鍌茬郴鍒椼€?/p>
<p></p>
<p>鍊煎緱涓€鎻愮殑 Case</p>
<p><a href="http://www.hiishop.com/product/adidas-stan-smith-cf-s80042/">鎰涜开閬?榄旈姘堥瀷</a>鍜屾剾杩仈鐧间綀鐬笘鐣屾澂寤ｅ憡锛岄泦绲愮灜56浣嶆槑鏄熴€佺悆鍝″拰缍茬磪锛屽寘鎷瑗裤€佽槆浜為浄鏂€佽鍞辨瓕鎵?A$AP Ferg銆佽秴妯?Karlie Kloss 绛変汉銆傝┎寤ｅ憡鐢甭?2andSunny 鍏徃鍒朵綔銆?/p>
<p>鑳℃鍗氬＋鐐烘柊鍝佺墝鎺ㄥ嚭寤ｅ憡锛岄噸鏂版紨绻圭灜1773骞寸殑娉㈠＋闋撳偩鑼朵簨浠讹紝閫欏洖浠栧€戝弽灏嶇殑鏄敤鐬汉宸ュ悎鎴愮殑鏉愭枡鍒朵綔鐨勮尪椋诧紝鑰屼笉鏄弽灏嶇▍鏀舵斂绛栥€傝┎寤ｅ憡鐢?The Richards Group 鍒朵綔銆?/p>
<p>鍏朵粬锛屼篃鎸洪噸瑕?/p>
<p>Spotify鐛插緱鎴涚磵鍦嬮殯鍓垫剰绡€2018骞村勾搴︽渶浣冲獟楂斿搧鐗屻€傛摎 AdAge 鍫遍亾锛屾垱绱嶅湅闅涘壍鎰忕瘈灏囨柤鏈湀 20 鏃ラ爳鐧艰┎鐛庨爡锛孲potify 鑱悎鍓靛浜恒€丆EO Daniel Ek 灏囧墠鍘婚牁鐛庛€傝┎鐛庨爡閬庡幓閫氬父鎺堜簣鍊嬩汉锛屽寘鎷井杌熷墠 CEO 楫戠埦榛樸€丗acebook CEO 绱厠浼牸绛夈€?/p>
<p>铇囬姌澶╀笉婧栧倷鑸囪€佹澅鍌㈢洿鎺ョ鐖€侫dweek 鎻村紩淇℃簮娑堟伅绋憋紝铇囬姌澶╁憡鐭?WPP 鑲℃澅锛屽叾鎶曡硣鐨勬柊鍏徃 S4 Capital 涓嶆渻鏄?WPP 娼涘湪濞佽剠銆?/p>
<p>搴厠瑾紝铇嬫灉鍏徃娌掓湁寰濬acebook鐛插緱鐢ㄦ埗鏁告摎銆傚韩鍏嬪湪鎺ュ彈 NPR 閲囪í鏅傜ū锛氣€溿€婄磹绱勬檪鍫便€嬫枃绔犳彁鍙婄殑 Facebook 鐢ㄦ埗鎰熸儏鐙€鎱嬬瓑绛変俊鎭紝閫欎簺灏嶆垜鍊戜締瑾槸闄岀敓鐨勶紝鎴戝€戝緸渚嗘矑鏈夋敹鍒版垨瑕佹眰閬庝换浣曟暩鎿氣€斺€旀矑鏈夈€傗€?/p>
<p>甯濈墝鐢疯鎴愮偤2018骞磋冻鐞冧笘鐣屾澂浜炴床鍗€鍩熻磰鍔╁晢銆備笉娓呮鍚堢磩鐨勭敖缃叉檪闁擄紝鐩墠宸茬稉瓒呴亷鐬湅闅涜冻鑱垏闆欏垉鍔嶇敖缃茬殑鎺堟瑠鏈熼檺銆傚笣鐗岀敺瑁濊垏闆欏垉鍔嶃€佸ぎ楂旈珨鑲查棞绯诲瘑鍒囥€傚笣鐗岀敺瑁濋毟灞殑澶у笣闆嗗湗鐨勮懀浜嬮暦鍏肩附瑁佸憘閷℃槸澶珨楂旇偛鐨勫壍濮嬩汉锛屽ぎ楂旈珨鑲叉槸闆欏垉鍔嶉珨鑲茬殑鐛ㄥ偄鎴扮暐鍚堜綔澶ヤ即銆傚笣鐗岀敺瑁濈附缍撶悊鏉庡摬姝ゅ墠鍦ㄣ€婇珨澹囧懆鍫便€嬪伐浣滐紝闆欏垉鍔嶉珨鑲插壍濮嬩汉钄ｇ珛绔犳槸鍏跺鐢熴€?/p>
<p>椤屽湒渚嗚嚜锛氳儭妞掑崥澹獲Youtube</p>
鎯宠浜嗚В鏇村闂滄柤<a href="http://www.hiishop.com/cate/stan-smith/" target="_blank">adidas stan smith 鍙扮仯</a>璩囪▕娑堟伅鐨勬湅鍙嬶紝涓嶅Θ闂滄敞adidas 瀹樼恫寰岀簩鐨勫牨閬撴秷鎭紝涔熷彲浠ユ坊鍔?strong style="color: red;">Line锛歍WDK</strong>閫茶鍜ㄨ銆傚叏鍫存墍鏈夋柊鍝佷綆鑷?鎶樿捣锛屾柊娆句笉鏂蜂笂鏋讹紝閫辨棩閫辨湯璩肩墿鏇存槸浜湁灏堝爆鎶樻墸鍎儬锛岄鍠滈€ｉ€ｏ紝姝ｅ搧澶波锛屾敮鎸佸皥娅冮璀夛紝7澶╅憭璩炴湡锛?澶╃劇鐞嗙敱閫€鎻涜波锛屽績鍕曪紝涓嶅琛屽嫊锛岃稌绶婁締閬歌臣鍚э紒锛?a href="http://www.hiishop.com/" target="_blank">http://www.hiishop.com/</a>;锛?
<p>鏄庢槦鍙堜唬瑷€鐬暐</p>
<p>鍗风浠ｈ█娴蜂俊銆傛捣淇￠泦鍦樺浣堬紝鑻卞湅婕斿摗鏈凹杩厠鐗孤峰悍浼反濂囨垚鐐烘捣淇￠浕瑕栨渶鏂颁唬瑷€浜猴紝閫欐槸鍗风绗竴娆′唬瑷€涓湅闆诲瓙娑堣不鍝佺墝銆?/p>
<p>鍙堟槸璺ㄧ晫</p>
<p>Supreme x The North Face 鏂扮殑鑱悕娆俱€傞€欐鐨勮伅鍚嶆钁楅噸鏂艰泧鐨勫湒妗堛€?/p>
<p></p>
<p></p>
<p>Levi鈥檚聽鎺ㄥ嚭鏂扮殑鈥滈鍌茬郴鍒椻€濓紝涓婚鏄€滄垜鏄紙I AM ______锛夆€濄€傞€欐槸 Levi's 绗?5 骞存帹鍑洪鍌茬郴鍒椼€?/p>
<p></p>
<p>鍊煎緱涓€鎻愮殑 Case</p>
<p><a href="http://www.hiishop.com/product/adidas-stan-smith-cf-s80042/">鎰涜开閬?榄旈姘堥瀷</a>鍜屾剾杩仈鐧间綀鐬笘鐣屾澂寤ｅ憡锛岄泦绲愮灜56浣嶆槑鏄熴€佺悆鍝″拰缍茬磪锛屽寘鎷瑗裤€佽槆浜為浄鏂€佽鍞辨瓕鎵?A$AP Ferg銆佽秴妯?Karlie Kloss 绛変汉銆傝┎寤ｅ憡鐢甭?2andSunny 鍏徃鍒朵綔銆?/p>
<p>鑳℃鍗氬＋鐐烘柊鍝佺墝鎺ㄥ嚭寤ｅ憡锛岄噸鏂版紨绻圭灜1773骞寸殑娉㈠＋闋撳偩鑼朵簨浠讹紝閫欏洖浠栧€戝弽灏嶇殑鏄敤鐬汉宸ュ悎鎴愮殑鏉愭枡鍒朵綔鐨勮尪椋诧紝鑰屼笉鏄弽灏嶇▍鏀舵斂绛栥€傝┎寤ｅ憡鐢?The Richards Group 鍒朵綔銆?/p>
<p>鍏朵粬锛屼篃鎸洪噸瑕?/p>
<p>Spotify鐛插緱鎴涚磵鍦嬮殯鍓垫剰绡€2018骞村勾搴︽渶浣冲獟楂斿搧鐗屻€傛摎 AdAge 鍫遍亾锛屾垱绱嶅湅闅涘壍鎰忕瘈灏囨柤鏈湀 20 鏃ラ爳鐧艰┎鐛庨爡锛孲potify 鑱悎鍓靛浜恒€丆EO Daniel Ek 灏囧墠鍘婚牁鐛庛€傝┎鐛庨爡閬庡幓閫氬父鎺堜簣鍊嬩汉锛屽寘鎷井杌熷墠 CEO 楫戠埦榛樸€丗acebook CEO 绱厠浼牸绛夈€?/p>
<p>铇囬姌澶╀笉婧栧倷鑸囪€佹澅鍌㈢洿鎺ョ鐖€侫dweek 鎻村紩淇℃簮娑堟伅绋憋紝铇囬姌澶╁憡鐭?WPP 鑲℃澅锛屽叾鎶曡硣鐨勬柊鍏徃 S4 Capital 涓嶆渻鏄?WPP 娼涘湪濞佽剠銆?/p>
<p>搴厠瑾紝铇嬫灉鍏徃娌掓湁寰濬acebook鐛插緱鐢ㄦ埗鏁告摎銆傚韩鍏嬪湪鎺ュ彈 NPR 閲囪í鏅傜ū锛氣€溿€婄磹绱勬檪鍫便€嬫枃绔犳彁鍙婄殑 Facebook 鐢ㄦ埗鎰熸儏鐙€鎱嬬瓑绛変俊鎭紝閫欎簺灏嶆垜鍊戜締瑾槸闄岀敓鐨勶紝鎴戝€戝緸渚嗘矑鏈夋敹鍒版垨瑕佹眰閬庝换浣曟暩鎿氣€斺€旀矑鏈夈€傗€?/p>
<p>甯濈墝鐢疯鎴愮偤2018骞磋冻鐞冧笘鐣屾澂浜炴床鍗€鍩熻磰鍔╁晢銆備笉娓呮鍚堢磩鐨勭敖缃叉檪闁擄紝鐩墠宸茬稉瓒呴亷鐬湅闅涜冻鑱垏闆欏垉鍔嶇敖缃茬殑鎺堟瑠鏈熼檺銆傚笣鐗岀敺瑁濊垏闆欏垉鍔嶃€佸ぎ楂旈珨鑲查棞绯诲瘑鍒囥€傚笣鐗岀敺瑁濋毟灞殑澶у笣闆嗗湗鐨勮懀浜嬮暦鍏肩附瑁佸憘閷℃槸澶珨楂旇偛鐨勫壍濮嬩汉锛屽ぎ楂旈珨鑲叉槸闆欏垉鍔嶉珨鑲茬殑鐛ㄥ偄鎴扮暐鍚堜綔澶ヤ即銆傚笣鐗岀敺瑁濈附缍撶悊鏉庡摬姝ゅ墠鍦ㄣ€婇珨澹囧懆鍫便€嬪伐浣滐紝闆欏垉鍔嶉珨鑲插壍濮嬩汉钄ｇ珛绔犳槸鍏跺鐢熴€?/p>
<p>椤屽湒渚嗚嚜锛氳儭妞掑崥澹獲Youtube</p>
鎯宠浜嗚В鏇村闂滄柤<a href="http://www.hiishop.com/cate/stan-smith/" target="_blank">adidas stan smith 鍙扮仯</a>璩囪▕娑堟伅鐨勬湅鍙嬶紝涓嶅Θ闂滄敞adidas 瀹樼恫寰岀簩鐨勫牨閬撴秷鎭紝涔熷彲浠ユ坊鍔?strong style="color: red;">Line锛歍WDK</strong>閫茶鍜ㄨ銆傚叏鍫存墍鏈夋柊鍝佷綆鑷?鎶樿捣锛屾柊娆句笉鏂蜂笂鏋讹紝閫辨棩閫辨湯璩肩墿鏇存槸浜湁灏堝爆鎶樻墸鍎儬锛岄鍠滈€ｉ€ｏ紝姝ｅ搧澶波锛屾敮鎸佸皥娅冮璀夛紝7澶╅憭璩炴湡锛?澶╃劇鐞嗙敱閫€鎻涜波锛屽績鍕曪紝涓嶅琛屽嫊锛岃稌绶婁締閬歌臣鍚э紒锛?a href="http://www.hiishop.com/" target="_blank">http://www.hiishop.com/</a>;锛?
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