LVMH集團推動高端手表部門快速長的三大利器
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<a href="http://www.iwebwatch.com" target="_blank">armani 鎵嬮尪瀹樼恫</a>姣忓ぉ鐐哄ぇ瀹跺付渚嗗叏鏂版疆娴佺郴鍒楀柈鍝侊紝鐐烘偍鐨勭敓娲绘坊鍔犳洿澶氱殑鑹插僵锛岀偤鎮ㄧ殑鐢熸椿鍏呮豢娲诲姏锛岃畵鎮ㄦ瘡澶╀笉閲嶈锛岀簿褰╃殑浜虹敓寰炵従鍦ㄩ枊濮嬶紝鏁珛闂滄敞鎴戝€戦樋鏇煎凹 鎵嬮尪瀹樼恫锛屾垜鍊戝皣鍏ㄦ柊鐨勯樋鐟凹澶波鍠搧灏囦竴涓€鍛堢従绲﹀ぇ瀹躲€?div class="intro">6鏈堬紝娉曞湅濂緢鍝佸法闋璍VMH 闆嗗湗杩戞棩瀹ｄ綀锛屾棗涓嬪ア渚堝搧闆诲晢缍茬珯 24 S猫vres 灏囪ō绔嬮珮绱氱彔瀵跺拰 emporio armani 鏅烘収鎵嬮尪 鍜屾墜閷剁増濉婏紝鏃ㄥ湪閫欏叐鍊嬪ア渚堝搧琛屾キ涓闀锋渶蹇殑鍝侀鍒嗗緱涓€鏉竟銆傦紙瑭?/div>
<p>6鏈堬紝娉曞湅濂緢鍝佸法闋璍VMH 闆嗗湗杩戞棩瀹ｄ綀锛屾棗涓嬪ア渚堝搧闆诲晢缍茬珯 24 S猫vres 灏囪ō绔嬮珮绱氱彔瀵跺拰<a href="http://www.iwebwatch.com/ip/emporio-armani-ar1722-ar1726/">emporio armani 鏅烘収鎵嬮尪</a>鍜屾墜閷剁増濉婏紝鏃ㄥ湪閫欏叐鍊嬪ア渚堝搧琛屾キ涓闀锋渶蹇殑鍝侀鍒嗗緱涓€鏉竟銆傦紙瑭宠銆婅彲楹楀織銆嬫鍓嶅牨閬擄細LVMH鏃椾笅濂緢鍝侀浕鍟嗙恫绔?24 S猫vres 澧炶ō楂樼礆鐝犲<a href="http://www.iwebwatch.com/ip/emporio-armani-ar2434/">emporio armani鎵嬮尪 瑭曞児</a>鍜屾墜閷剁増濉婏級</p>
<p>LVMH 闆嗗湗鐨勪笂鍗婂勾璨″牨椤ず锛屾墜琛ㄥ拰鐝犲閮ㄩ杸閵峰敭椤嶅悓姣旀湁姗熷闀?6%锛屾槸闆嗗湗琛ㄧ従鏈€濂界殑骞惧€嬮儴闁€涔嬩竴銆傦紙瑭宠銆婅彲楹楀織銆嬫鍓嶅牨閬擄細LVMH 闆嗗湗鍏綀2018骞磋病骞翠笂鍗婂勾鏁告摎锛氬噲鍒╂饯鍚屾瘮澧為暦41%锛屼腑鍦嬪競鍫翠緷鑸婄┅鍋ワ級閫欐ǎ鐨勬キ绺捐〃鐝捐垏闆嗗湗杩戝勾渚嗙殑鎴扮暐鍜屾姇璩囩穵瀵嗙浉闂滐紝LVMH 闆嗗湗鏄浣曞湪鎵嬭〃閮ㄩ杸鐧煎姏鐨勶紵浠ヤ笅鏄嫳鏂囩恫绔橣ashion Network绺界祼鐨勪笁澶у埄鍣細</p>
<p>鍫呮寔鎵嬪伐绲勮</p>
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<p>鏃椾笅鍝佺墝Tag Heuer锛堟嘲鏍艰豹闆咃級鐟炲＋ La Chaux-de-Fond 绺介儴澶ф〒鐨凚搴э紝姣忓勾鑳界敓鐢?0钀毣鎵嬭〃锛屽叾涓富瑕佺殑濂楃鎿嶄綔閮藉湪涓€鍊嬪ぇ鍨嬬殑瀵﹂瀹や腑閫茶銆傜磩30鍊嬩汉鏈冪┛姊湪涓嶅悓鐨勫伐鍧婏紝宸ヤ綔鍏у涔熸渻瀹氭檪寰挵鏇存彌銆傛瘡涓€浣嶉€插叆閫欒！宸ヤ綔鐨勫摗宸ワ紝閮介渶瑕佽姳涓婃暩鍛ㄦ檪闁撹〒绶存墜鑷傚姏閲忓拰鎶€宸э紝淇濊瓑绲勮鏅備笉鏈冩墜鎶栥€?/p>
<p>鑰屽湪鍙︿竴灞ゆ〒鐨勯珮绱氶悩琛ㄨ閰嶇┖闁擄紝8鍚嶇┛钁楅粦鑹插伐浣滄湇鐨勫伐鍖犲綆鑵版壎鍧愬湪宸ヤ綔鑷哄墠锛岃閰嶆鑺儴鍒嗐€傞€欒！姣忓懆鑳界敓鐢?0闅绘墜琛ㄣ€傞€欒！鐨勫伐鍖犻兘鏈冪崹绔嬪畬鎴愭暣闅绘墜琛ㄧ殑鎵€鏈夊伐浣溿€備粬鍊戞瘡鍊嬩汉閮芥湁鈥滃伐钘濊瓑鏇糕€濓紝鐛插緱閫欓爡璀夋浉闇€瑕佷簲骞寸殑瀛哥繏鏅傞枔銆俆ag Heuer 鍝佺墝绺界洠 Catherine Eberl茅-Devaux 琛ㄧず锛氣€滄垜鍊戝叐骞村墠瀵︾従鐬搧鏈夎嚜宸辩殑楂樼礆閻樿〃鍒惰〃甯€欎竴鎴扮暐鐩锛屽悓鏅傞倓鏃ㄥ湪璁撻悩琛ㄨ妤畩寰楁洿瑕忚寖锛屽児鏍兼洿鍚堢悊銆傗€?/p>
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<p>灏嶄竴濉婃墜琛ㄨ€岃█锛屽叾闈堥瓊鍜岀簿楂撻兘鍦ㄦ柤姗熻姱銆?019骞达紝Zenith锛堢湡鍔涙檪锛夌殑缍撳吀绯诲垪 El Primero 灏囪繋渚?0鍛ㄥ勾銆傚湪1970骞翠唬锛屽搧鐗岀暥鏅傜殑鎵€鏈夎€呮焙瀹氭斁妫勬姊拌〃锛屽皣妤嫏閲嶅績杞夎嚦鐭宠嫳琛紝Zenith 宸竴榛炲氨澶卞幓鎵€鏈夌殑姗熸姗熻姱鎶€琛撳拰閮ㄤ欢銆傚ソ鍦ㄥ伐绋嬪斧 Charles Vermault 灏囨墍鏈夋妧琛撹鏍兼枃浠躲€佽ō鍌欏拰鍗扮珷閮借棌鍦ㄧ灜涓€闁撳伐寤狅紝涓︽兂鐩¤睛娉曞緸鑰佹澘閭ｈ！鎷垮埌鐬€欏耿寤虹瘔銆俍enith 鍏ㄧ悆浜哄姏璩囨簮绺界洠 Pierre-Olivier Aguinalin 琛ㄧず锛氣€滈€欎簺闆朵欢姣忓€嬮兘鍍瑰€?钀憺澹硶閮庯紝涓€鏃︿笩鐬紝閭ｅ氨鏄埗閫犳キ鐨勬湯鏃ャ€傗€濆浠婏紝Z茅nith 姣忓勾鐢熺敘3钀毣濂緢鎵嬭〃銆?/p>
<p>鍨傜洿鍖栧搧鐗屾埌鐣ュ拰宸ユキ鍖栫敓鐢㈢祼妲?/p>
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<p>涓€瀹氱▼搴︾殑鍫呭畧鍌崇当鎰忓懗钁楃敘閲忎綆涓嬶紝LVMH 闆嗗湗閬告搰鐬皣鍌崇当鑸囧伐妤寲鐢熺敘绲愭鐩哥祼鍚堬紝鐣跺墠澶ч儴鍒嗙敓鐢㈢挵绡€宸茬稉瀵︾従姗熸鍖栥€佹鍣ㄥ寲鍜屾暩瀛楀寲銆傚澶氭暩绱板井鐨勯浂浠朵娇鐢ㄦ鍣ㄨō鍌欑敓鐢紝Tag Heuer 鐨勬脯瑭﹀椹楀鑳藉閫茶鎶楀绛?60澶氶爡娓│锛孒ublot 鐨勪竴鑷烘鍣ㄥ墖24灏忔檪閬嬬嚐锛屾脯瑭?00闅绘墜琛ㄧ殑绮惧瘑瑷堟檪瑾ゅ樊姘存簴銆傛摎 LVMH 闆嗗湗閫忛湶锛岄泦鍦樺湪鍩虹瑷倷鏂归潰鐨勬姇璩囷紝鑸囩壒娈婅ō鍌欑殑鎶曡硣鍩烘湰鎸佸钩銆?/p>
<p>灏嶆柤鍝佺墝渚嗚锛岄毣灏婇噸鍜屽偝鎵垮偝绲辨槸閬犻仩涓嶅鐨勩€傚洜姝わ紝LVMH 闆嗗湗閲囧彇鍨傜洿鍖栧搧鐗屾埌鐣ワ紝姣忓€嬪搧鐗岄兘鏈夊叾鐛ㄧ壒鐨勫舰璞″拰瀹氫綅銆傜劇璜栨槸鐩瀹㈡埗銆佸児浣嶃€佸垎閵风瓥鐣ャ€佺嚐閵峰拰淇℃伅锛孴ag Heuer銆乑enith 鍜孒ublot锛堝畤鑸惰〃锛変笁鑰呮埅鐒朵笉鍚岋紝娌掓湁浠讳綍閲嶇枈涔嬭檿銆傚氨瀹氬児鑰岃█锛孼enith 鑵曡〃鐨勫潎鍍瑰湪 7200姝愬厓锛孴ag Heuer 鍦?2800姝愬厓锛孒ublot 鐐?2钀瓙鍏冦€?/p>
<p>Hublot 姣忓勾鍏辩敓鐢?.5钀毣鎵嬭〃锛岀洰鍓嶇殑骞寸敘閲忓闀风巼鐐?0锝?5%銆傚搧鐗岀殑鐞嗗康鍦ㄦ柤铻嶅悎钘濊锛屾墦閫犫€滅劇鎷樼劇鏉熲€濈殑濂緢鍝併€傚叾椤涜鎬х殑鈥滃弽鍌崇当鈥濊ō瑷堟柟寮忥紝璐忓緱鐬ぇ鎵规疆娴佷汉澹殑鍠滄剾锛屽鐭ュ悕鏅傝澶у斧 Karl Lagerfeld锛屼粬鏈€杩戜僵鎴翠竴闅讳寒绱呰壊鐨勯櫠鐡锋墜琛ㄥ嚭甯?Chanel 澶х銆侶ublot 閭勫湪绌嶆サ鎿佹姳绶氫笂妤嫏锛屾帹鍑哄叏鏂版暩瀛楁棗鑹﹀簵锛欴igital Boutique锛屾剰鍦栨墦閫犲叏鏂扮殑濂緢鍝佺窔涓婇浂鍞ā寮忋€傦紙瑭宠銆婅彲楹楀織銆嬫鍓嶅牨閬擄細LVMH鏃椾笅鐟炲＋濂緢鎵嬭〃鍝佺墝 Hublot 鎺ㄥ嚭鍏ㄦ柊鏁稿瓧鏃楄墻搴楋細鎶婂楂旈杸搴楃殑楂旈鎼埌绶氫笂锛?/p>
<p>绌嶆サ鍩归骞磋紩浜烘墠</p>
<p>2014骞达紝娉曞湅濂緢鍝佸法闋?LVMH 闆嗗湗鎺ㄥ嚭宸ュ尃鍩硅〒闋呯洰Institut des m茅tiers d鈥檈xcellence锛堢啊绋?IME锛夛紝鍏╁勾寰岋紝閻樿〃宸ュ尃鍩硅〒鍩哄湴钀芥埗TAG Heuer 绺介儴澶ф〒銆?/p>
<p>閻樿〃 IME 闋呯洰灏庡斧 Ronan Gregoire 琛ㄧず锛氣€滈亷鍘讳笁骞达紝TAG Heuer 鍜?Zenith 鐨勫埗琛ㄥ尃灏卞湪閫欒！鎺ュ彈瑷撶反锛屽叾瀹冭绋嬪墖鏄垏 CIFOM 灏堟キ鍩硅〒闄㈡牎鍚堜綔閬嬬嚐锛岀洰鍓嶈兘鍚屾檪鍩归12鍚嶄笉鍚屽埗琛ㄦ按骞崇殑瀛哥敓銆傗€濈洰鍓嶏紝闄ょ灜鎸囧皫瀛哥敓澶栵紝Ronan Gregoire 浠嶆湁20%鐨勬檪闁撶敤渚嗗埗琛ㄣ€?/p>
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<p>浼撮毃鍒惰〃琛屾キ鐨勫啀娆″闀凤紝鍚勫ぇ閻樿〃鍟嗗皪鏂煎皥妤埗琛ㄥ斧鐨勯渶姹備篃闅ㄤ箣澧炲姞銆傞洊鐒朵笉鏄墍鏈夊弮鍔?IME 鍩硅〒闋呯洰鐨勫鐢熼兘鑳藉姞鍏?LVMH 闆嗗湗锛屼絾閫欏皪浠栧€戠殑鏈締鐧煎睍渚濈劧澶ф湁骞姪銆傚皪 LVMH 闆嗗湗鑰岃█锛孖ME 闆嗛悩琛ㄧ敘鍝佺爺鐧笺€侀悩琛ㄥ埗浣滃伐鍧婂強鐐哄敭寰屾湇鍕欏悇鍊嬬挵绡€鎵撻€犱汉鎵嶇瓑澶氬€嬪姛鑳界偤涓€楂旓紝鑰屸€滈€氶亷鑸囨垚琛ｃ€侀妾冲搧鐗岀殑鍚堜綔锛孡VMH 鐨勪紒妤挵澧冭兘鎷撳瀛哥敓鍊戠殑瑕栭噹锛屽湪鍩硅〒閬庣▼涓紝浠栧€戜篃鑳借璀?TAG Heuer銆乑enith 鍜?Hublot 鐨勫伐鍧娿€傚鐢熷€戦倓鏈夋鏈冨弮瑙€ Louis Vuitton 鐨勬檪鍏夊伐寤狅紙Time Factory锛夆€濄€?/p>
<p>闆栫劧姣忓€嬮悩琛ㄥ搧鐗屽湪鍩烘湰鐨勫埗浣滄妧琛撳拰鎶€宸ф柟闈㈢浉宸劇骞撅紝浣嗕粬鍊戞搧鏈夊叏鐒朵笉鍚岀殑楂旈鍜屼紒妤枃鍖栵紝涔熸槸姣忎竴鍊嬬憺澹墜琛ㄥ搧鐗岀殑鐛ㄧ壒鎬ф牸鎵€鍦ㄣ€傚弮瑙€涓嶅悓鐨勫伐寤狅紝涔熷氨鎰忓懗钁楁帰绱笉鍚屽搧鐗岀殑鍝插鐞嗗康銆傝€屽湪浠婂勾10鏈?2锝?4鏃ワ紝LVMH 闆嗗湗鏈冭垑杈︾鍥涘眴鍏溇鍙冭鏃ユ椿鍕?Les Journ茅es Particuli猫res锛屽眴鏅傚皣灏嶅闁嬫斁56鍊嬪搧鐗屼綅鏂?3鍊嬪湅鍌㈠拰鍦板崁鐨?76 铏曠敓鐢㈣ō鏂姐€傦紙瑭宠銆婅彲楹楀織銆嬫鍓嶅牨閬擄細LVMH绗洓灞嗗叕鐪惧弮瑙€鏃ユ椿鍕曟摯澶у埌鍥涘ぇ娲?3鍊嬪湅鍌紝鏃椾笅56鍊嬪搧鐗屽弮鍔狅紝灏囬枊鏀?6铏曠敓鐢㈣ō鏂斤級</p>
鎯宠浜嗚В鏇村闂滄柤<a href="http://www.iwebwatch.com/ic/man/" target="_blank">emporio armani 鎵嬮尪</a>璩囪▕娑堟伅鐨勬湅鍙嬶紝涓嶅Θ闂滄敞<a href="http://www.iwebwatch.com" target="_blank">闃挎浖灏?鎵嬮尪瀹樼恫</a>寰岀簩鐨勫牨閬撴秷鎭紝鍏ㄥ牬鎵€鏈夋柊鍝佷綆鑷?鎶樿捣锛屾柊娆句笉鏂蜂笂鏋讹紝閫辨棩閫辨湯璩肩墿鏇存槸浜湁灏堝爆鎶樻墸鍎儬锛岄鍠滈€ｉ€ｏ紝姝ｅ搧澶波锛屾敮鎸佸皥娅冮璀夛紝7澶╅憭璩炴湡锛?澶╃劇鐞嗙敱閫€鎻涜波锛屽績鍕曪紝涓嶅琛屽嫊锛岃稌绶婁締閬歌臣鍚э紒锛?a href="http://www.iwebwatch.com" target="_blank">http://www.iwebwatch.com</a>;锛?
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<p>鍫呮寔鎵嬪伐绲勮</p>
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鎯宠浜嗚В鏇村闂滄柤<a href="http://www.iwebwatch.com/ic/man/" target="_blank">emporio armani 鎵嬮尪</a>璩囪▕娑堟伅鐨勬湅鍙嬶紝涓嶅Θ闂滄敞<a href="http://www.iwebwatch.com" target="_blank">闃挎浖灏?鎵嬮尪瀹樼恫</a>寰岀簩鐨勫牨閬撴秷鎭紝鍏ㄥ牬鎵€鏈夋柊鍝佷綆鑷?鎶樿捣锛屾柊娆句笉鏂蜂笂鏋讹紝閫辨棩閫辨湯璩肩墿鏇存槸浜湁灏堝爆鎶樻墸鍎儬锛岄鍠滈€ｉ€ｏ紝姝ｅ搧澶波锛屾敮鎸佸皥娅冮璀夛紝7澶╅憭璩炴湡锛?澶╃劇鐞嗙敱閫€鎻涜波锛屽績鍕曪紝涓嶅琛屽嫊锛岃稌绶婁締閬歌臣鍚э紒锛?a href="http://www.iwebwatch.com" target="_blank">http://www.iwebwatch.com</a>;锛?
by awbkgt
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