潮牌+天貓 H&M靠老招還能打敗Zara嗎？ (5)
中文(简体) Public
<a href="http://www.championtw.com/">champion 瀹樼恫</a>姣忓ぉ鐐哄ぇ瀹跺付渚嗗叏鏂版疆娴佺郴鍒楀柈鍝侊紝鐐烘偍鐨勭敓娲绘坊鍔犳洿澶氱殑鑹插僵锛岀偤鎮ㄧ殑鐢熸椿鍏呮豢娲诲姏锛岃畵鎮ㄦ瘡澶╀笉閲嶈锛岀簿褰╃殑浜虹敓寰炵従鍦ㄩ枊濮嬶紝鏁珛闂滄敞鎴戝€慶hampion 鍙扮仯锛屾垜鍊戝皣鍏ㄦ柊鐨刢hampion澶波鍠搧涓€涓€鍛堢従绲﹀ぇ瀹躲€?div class="intro">宸茬櫦閫佸瘑纰奸噸缃兊浠跺埌鎮ㄧ殑瑷诲唺閮电锛岃珛绔嬪嵆榛炴搳瀵嗙⒓閲嶇疆閺堟帴淇敼瀵嗙⒓锛?椹楄瓑閮典欢24灏忔檪鍏ф湁鏁堬紝璜嬬洝蹇櫥閷勬偍鐨勯兊绠遍粸鎿婇璀夐張鎺ュ畬鎴愰璀夈€傝嫢鏈敹鍒伴兊浠惰珛鍏堢⒑瑾嶆槸鍚﹀湪鍨冨溇閮典欢
<p>宸茬櫦閫佸瘑纰奸噸缃兊浠跺埌鎮ㄧ殑瑷诲唺閮电锛岃珛绔嬪嵆榛炴搳瀵嗙⒓閲嶇疆閺堟帴淇敼瀵嗙⒓锛?/p>
<p>椹楄瓑閮典欢24灏忔檪鍏ф湁鏁堬紝璜嬬洝蹇櫥閷勬偍鐨勯兊绠遍粸鎿婇璀夐張鎺ュ畬鎴愰璀夈€傝嫢鏈敹鍒伴兊浠惰珛鍏堢⒑瑾嶆槸鍚﹀湪鍨冨溇閮典欢涓€?/p>鏌ョ湅閮电
閲嶆柊鐧奸€?
<p>H M閫欏咕骞村湪闁嬪壇鐗屼笂锛屽彲璎傛槸鍗冻鐬媮闋€?鏈堬紝鍖楁瓙棰ㄧ殑Arket鍦ㄥ€暒闁嬪嫉锛屾垚鐬璈 M绻糃OS寰岋紝鍙堜竴鍊嬫垚鍔熺殑鑴洟姣嶅搧鐗屽姡璩儭鍚嶇殑鍓窔銆傜偤鐬嫰鏁慔 M鍦ㄥ皪鎵嬬殑鎵撳涓嬩笉鏂疯蛋浣庣殑鍒╂饯锛屾墦閫犱笅涓€鍊嬪壇鐗岀殑浠诲嫏鍙堝嵆灏囧畬鎴愩€備笉閬庯紝閫欐H M鐪嬩腑鐨勶紝涓嶅啀鏄勾杓曠殑鐧介牁OL锛岄洟闁嬬灜鎬у喎娣＄殑鑰佽矾锛屼粬鍊戠祩鏂奸枊濮嬪悜<a href="http://www.championtw.com/p/champion-tee-86f655ba/">Champion T鎭?娣辩伆</a>鍜屾疆鐗岄€茬櫦銆?/p>
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<p>/Nyden锛氱敤缍茬磪鎶撲綇鍗冪Η涓€浠?/p>
<p>鏃ュ墠锛孒 M鐨勮ō瑷堝斧Oscar Olsson瀹ｄ綀锛?018骞村悕鐐衡€?Nyden鈥濆皣姝ｅ紡鐧间綀锛岀洰妯欏墖鏄竴閭婂磭灏氬€嬫€с€佽闋紝涓€閭婅秺渚嗚秺鑸嶅緱鑺遍將鐨勫崈绂т竴浠ｃ€?/p>
<p>鍜孉rket涓€妯ｏ紝/Nyden鐨勯瑕佺洰妯欙紝灏辨槸璁撴秷璨昏€呭€戝繕瑷橈紝瀹冩槸涓€鍊嬩締鑷揩鏅傚皻鍝佺墝鐨勫偄鏃忔垚鍝★紝瀹冨笇鏈涗汉鍊戣浣忕殑锛屾槸楂樺搧璩€侀檺閲忕殑鐧艰鍜屾渶in鐨勮ō瑷堬紝/Nyden鐢氳嚦涓嶆渻鏈夊浐瀹氱殑瀛ｇ瘈鎬х殑鐢㈠搧绶氥€?/p>
<p></p>
<p>Oscar Olsson</p>
<p>鍝佺墝灏囩敱H M鐨勮ō瑷堝斧Oscar Olsson闋橀姕锛屽湪娲涙潐纾殑宸ヤ綔瀹ゅ畬鎴愮郴鍒楃殑瑷▓銆傞洊鐒禣scar Olsson闅绘槸鍊嬫矑浠€楹煎ぇ鍝佺墝鑳屾櫙锛岀敱H M涓€鎵嬪煿鑲茬殑瑷▓甯紝浣?Nyden绲︾灜浠栧緢澶х殑鐧兼彯绌洪枔銆?/p>
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<p>涓嶅悓鏂间竴鑸殑鍝佺墝锛?Nyden灏囦笉鏈冮噰鐢ㄥ浐瀹氱殑瑷▓甯紝鑰屾槸灏囪法鐣岀櫦鎻埌妤佃嚧銆傞鎵瑰悎浣滅殑2浣嶈ō瑷堝斧锛屾槸绱嬭韩钘濊鍌octor Woo銆佺憺鍏稿コ钘濅汉Noomi Rapace锛岄櫎鐬湰鑱峰伐浣滐紝浠栧€戜簩浜轰篃鎭板阀鏄疘nstagram涓婄殑缍茬怠绱呬汉銆佹檪灏氱殑绌挎惌鎰忚闋樿銆?/p>
<p>鍏╀汉鏈冧締鍒版礇鏉夌／鐨?Nyden宸ヤ綔瀹わ紝鍦ㄦ垚鍗冧笂钀殑H M鐨勬潗鏂欏尟绺斤紝灏嬫壘涓€浜涢潏鎰熴€傛渶寰岋紝浠栧€戦鎵逛綔鍝侀兘灏囬€氶亷蹇杻鎴栬€呯恫绲＄殑鏂瑰紡闄愰噺閵峰敭銆傞洊鐒?Nyden閭勬矑鏈夊叕浣堝叿楂旂殑鍍规牸锛屼絾鏄€滃彲浠ヨ矤鎿旂殑濂緢鍝佲€濓紝鏄搧鐗岀洰鍓嶇郸鍑虹殑鍩烘湰姒傚康銆?/p>
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<p>涓嶉亷锛屽壇鐗岀殑鐢熸剰闆栫劧涓嶉尟锛屼絾H M鑷繁鍗绘槸鍥伴洠閲嶉噸銆傞櫎鐬彛纰戯紝H M鐝惧湪鎬ラ渶鐨勶紝鏄笉鏂蜂笂婕茬殑閵烽噺鍜岃杽鍒╁閵风殑鍒╃泭鍥炴祦銆?/p>
<p>绶氫笂閵峰敭鍙兘鏄渶寰屼竴鏍规晳鍛界ɑ鑽?/p>
<p>12鏈?5鏃ワ紝H M鍏綀鐬?7骞寸绗洓瀛ｅ害鐨勫垵姝ユキ绺撅紝閵峰敭椤嶅悓姣斾笅闄?%銆傛暩瀛楀叕浣堝緦锛孒 M鐨勮偂鍍逛竴搴︿笅璺?5%锛岀牬8骞翠締鏈€澶ц穼骞呫€傚揩鏅傚皻锛屾槸鍚﹀凡缍撶€曡嚚妤嫏鐨勯＝鍜岋紝閫愭几鍗囩礆鐨勬秷璨伙紝鏄惁宸茬稉涓嶅啀闇€瑕佸敮蹇笉鐮寸殑鑸婁汉锛岄兘鍐嶆鎴愮偤鐬キ鐣岀殑鏂扮劍榛炪€?/p>
<p>闁嬪壍鏂扮殑鍝佺墝锛屽惛寮曟洿澶氱殑缇ら珨銆佸勾杓曚汉鐨勭洰鍏夛紝鍥虹劧鏄竴鍊嬩笉閷殑閬告搰锛岃病鍫变笂鐨勫叾浠栧搧鐗岄姺鍞繚鎸佸闀风殑鏁稿瓧锛屼篃璀夋槑鐬€欎竴榛炪€備絾鏄紝濡傛宸ㄥぇ鐨勫競鍫达紝鍍呴潬骞惧€嬭ō瑷堝斧鍝佺墝鍥炶锛屾槸閬犻仩涓嶅鐨勩€傚皪鏂糎 M渚嗚锛岃鎯充笉琚玓ara鎿犺蛋锛屽敮鏈夊拰灏嶆柟涓€妯ｏ紝鎿村ぇ绶氫笂閵峰敭鐨勬笭閬撱€?/p>
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<p>浠婂勾10鏈堬紝涓湅鍜屾棩鏈紝绲傛柤琚惛绱嶉€插叆H M Club鏈冨摗鍒跺害涓€?8骞达紝鍦ㄨ嚜宸辩殑绶氫笂鍟嗗簵闁嬮€?骞村緦锛岀祩鏂艰姝ｅ紡閫查澶╄矒锛岃垏Zara銆丟ap銆佸劒琛ｅ韩绛夊湪鍚屼竴骞宠嚭绔剁埈銆?/p>
<p>涓嶇煡閬撳湪閫欎竴鍫村Ε鍗斿緦锛孒 M鑳藉惁鍍忓畠鐨勫壇鐗岄偅妯ｏ紝杩庝締婊胯寰╂椿銆?/p>
涓嶄笉涓嶏紝閫欐澅瑗垮壇浣滅敤闈炲父鏄庨’銆?.鐝惧湪鐨勫緦瑕栭彙鐪嬪埌鐨勬澅瑗块兘鏄笁缍珛楂旂殑锛岄噰鐢ㄩ浕瀛愬緦瑕栭彙闅昏兘椤ず2d骞抽潰锛岀劇娉曞垽鏂峰悇鐗╅珨纰哄垏璺濋洟锛?.鎵牠鐪嬮浕瀛愬睆骞曟檪闇€瑕佹妸灏嶇劍寰為仩鏂规媺鍥炰締鎵嶈兘鐪嬫竻锛屽鏋滃湪姝ｅ墠鏂瑰拰寰岃閺¤檿闋荤箒鍒囨彌灏辨渻鎰熻鐪肩潧闈炲父绱€?
瑭曡珫鏂?绗竴娆鹃噺鐢㈤浕瀛愬緦瑕栭彙 闆峰厠钖╂柉ES鐐轰箻鐢ㄩ噺鐢㈣粖绔嬪姛鍟?
閬婂
59鍒嗛悩鍓?
甯屾嵎锛屾彁楂樹竴涓嬪彲闈犳€ф瘮浠€楹奸兘寮封€︹€︿綘鐭ラ亾鐩ら櫍纭洡鍑烘晠闅滄槸澶氶杭鐨勯吀鐖介杭鈥︹€﹀張瑭查€愭鏇存彌鐬?
瑭曡珫鏂?甯屾嵎鍏ㄧ窔纭洡璺ㄥ叆14TB鏅備唬 妯欓厤鍏呮唉瀹堟湜HAMR
閬婂
2灏忔檪鍓?
鎯宠浜嗚В鏇村闂滄柤<a href="http://www.championtw.com/p/champion-bags-65f6de91/">champion 鍖呭寘</a>璩囪▕娑堟伅鐨勬湅鍙嬶紝涓嶅Θ闂滄敞<a href="http://www.championtw.com/">champion 鍙扮仯</a>寰岀簩鐨勫牨閬撴秷鎭紝涔熷彲浠ユ坊鍔?strong style="color: red;">Line锛歍WDK</strong>閫茶鍜ㄨ銆傚叏鍫存墍鏈夋柊鍝佷綆鑷?鎶樿捣锛屾柊娆句笉鏂蜂笂鏋讹紝閫辨棩閫辨湯璩肩墿鏇存槸浜湁灏堝爆鎶樻墸鍎儬锛岄鍠滈€ｉ€ｏ紝姝ｅ搧澶波锛屾敮鎸佸皥娅冮璀夛紝7澶╅憭璩炴湡锛?澶╃劇鐞嗙敱閫€鎻涜波锛屽績鍕曪紝涓嶅琛屽嫊锛岃稌绶婁締閬歌臣鍚э紒锛?a href="http://www.championtw.com/">http://www.championtw.com/</a>;锛?
<p>宸茬櫦閫佸瘑纰奸噸缃兊浠跺埌鎮ㄧ殑瑷诲唺閮电锛岃珛绔嬪嵆榛炴搳瀵嗙⒓閲嶇疆閺堟帴淇敼瀵嗙⒓锛?/p>
<p>椹楄瓑閮典欢24灏忔檪鍏ф湁鏁堬紝璜嬬洝蹇櫥閷勬偍鐨勯兊绠遍粸鎿婇璀夐張鎺ュ畬鎴愰璀夈€傝嫢鏈敹鍒伴兊浠惰珛鍏堢⒑瑾嶆槸鍚﹀湪鍨冨溇閮典欢涓€?/p>鏌ョ湅閮电
閲嶆柊鐧奸€?
<p>H M閫欏咕骞村湪闁嬪壇鐗屼笂锛屽彲璎傛槸鍗冻鐬媮闋€?鏈堬紝鍖楁瓙棰ㄧ殑Arket鍦ㄥ€暒闁嬪嫉锛屾垚鐬璈 M绻糃OS寰岋紝鍙堜竴鍊嬫垚鍔熺殑鑴洟姣嶅搧鐗屽姡璩儭鍚嶇殑鍓窔銆傜偤鐬嫰鏁慔 M鍦ㄥ皪鎵嬬殑鎵撳涓嬩笉鏂疯蛋浣庣殑鍒╂饯锛屾墦閫犱笅涓€鍊嬪壇鐗岀殑浠诲嫏鍙堝嵆灏囧畬鎴愩€備笉閬庯紝閫欐H M鐪嬩腑鐨勶紝涓嶅啀鏄勾杓曠殑鐧介牁OL锛岄洟闁嬬灜鎬у喎娣＄殑鑰佽矾锛屼粬鍊戠祩鏂奸枊濮嬪悜<a href="http://www.championtw.com/p/champion-tee-86f655ba/">Champion T鎭?娣辩伆</a>鍜屾疆鐗岄€茬櫦銆?/p>
<p></p>
<p>/Nyden锛氱敤缍茬磪鎶撲綇鍗冪Η涓€浠?/p>
<p>鏃ュ墠锛孒 M鐨勮ō瑷堝斧Oscar Olsson瀹ｄ綀锛?018骞村悕鐐衡€?Nyden鈥濆皣姝ｅ紡鐧间綀锛岀洰妯欏墖鏄竴閭婂磭灏氬€嬫€с€佽闋紝涓€閭婅秺渚嗚秺鑸嶅緱鑺遍將鐨勫崈绂т竴浠ｃ€?/p>
<p>鍜孉rket涓€妯ｏ紝/Nyden鐨勯瑕佺洰妯欙紝灏辨槸璁撴秷璨昏€呭€戝繕瑷橈紝瀹冩槸涓€鍊嬩締鑷揩鏅傚皻鍝佺墝鐨勫偄鏃忔垚鍝★紝瀹冨笇鏈涗汉鍊戣浣忕殑锛屾槸楂樺搧璩€侀檺閲忕殑鐧艰鍜屾渶in鐨勮ō瑷堬紝/Nyden鐢氳嚦涓嶆渻鏈夊浐瀹氱殑瀛ｇ瘈鎬х殑鐢㈠搧绶氥€?/p>
<p></p>
<p>Oscar Olsson</p>
<p>鍝佺墝灏囩敱H M鐨勮ō瑷堝斧Oscar Olsson闋橀姕锛屽湪娲涙潐纾殑宸ヤ綔瀹ゅ畬鎴愮郴鍒楃殑瑷▓銆傞洊鐒禣scar Olsson闅绘槸鍊嬫矑浠€楹煎ぇ鍝佺墝鑳屾櫙锛岀敱H M涓€鎵嬪煿鑲茬殑瑷▓甯紝浣?Nyden绲︾灜浠栧緢澶х殑鐧兼彯绌洪枔銆?/p>
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<p>涓嶅悓鏂间竴鑸殑鍝佺墝锛?Nyden灏囦笉鏈冮噰鐢ㄥ浐瀹氱殑瑷▓甯紝鑰屾槸灏囪法鐣岀櫦鎻埌妤佃嚧銆傞鎵瑰悎浣滅殑2浣嶈ō瑷堝斧锛屾槸绱嬭韩钘濊鍌octor Woo銆佺憺鍏稿コ钘濅汉Noomi Rapace锛岄櫎鐬湰鑱峰伐浣滐紝浠栧€戜簩浜轰篃鎭板阀鏄疘nstagram涓婄殑缍茬怠绱呬汉銆佹檪灏氱殑绌挎惌鎰忚闋樿銆?/p>
<p>鍏╀汉鏈冧締鍒版礇鏉夌／鐨?Nyden宸ヤ綔瀹わ紝鍦ㄦ垚鍗冧笂钀殑H M鐨勬潗鏂欏尟绺斤紝灏嬫壘涓€浜涢潏鎰熴€傛渶寰岋紝浠栧€戦鎵逛綔鍝侀兘灏囬€氶亷蹇杻鎴栬€呯恫绲＄殑鏂瑰紡闄愰噺閵峰敭銆傞洊鐒?Nyden閭勬矑鏈夊叕浣堝叿楂旂殑鍍规牸锛屼絾鏄€滃彲浠ヨ矤鎿旂殑濂緢鍝佲€濓紝鏄搧鐗岀洰鍓嶇郸鍑虹殑鍩烘湰姒傚康銆?/p>
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<p>涓嶉亷锛屽壇鐗岀殑鐢熸剰闆栫劧涓嶉尟锛屼絾H M鑷繁鍗绘槸鍥伴洠閲嶉噸銆傞櫎鐬彛纰戯紝H M鐝惧湪鎬ラ渶鐨勶紝鏄笉鏂蜂笂婕茬殑閵烽噺鍜岃杽鍒╁閵风殑鍒╃泭鍥炴祦銆?/p>
<p>绶氫笂閵峰敭鍙兘鏄渶寰屼竴鏍规晳鍛界ɑ鑽?/p>
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