愛迪達大中華區第二季度延續強勁勢頭，業績
中文(简体) Public
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鍓旈櫎鍖巼鍥犵礌锛屽ぇ涓彲鍗€閵峰敭椤嶅闀?7%
鍓旈櫎鍖巼鍥犵礌锛屼簽澶競鍫撮姺鍞澧為暦19%锛屾槸鎰涜开閬斿叏鐞冨闀锋渶蹇殑甯傚牬
浜炲お甯傚牬鎰涜开閬斿搧鐗岄姺鍞澧為暦19%
浜炲お甯傚牬閵宠窇鍝佺墝閵峰敭椤嶅闀?%
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鍓旈櫎鍖巼鍥犵礌锛岄姺鍞澧為暦10%锛涙寜姝愬厓瑷堢畻澧為暦4%
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鎸佺簩閬嬬嚐甯朵締鐨勫噲鏀跺叆澧為暦20%鑷?.18鍎勬瓙鍏?
鎸佺簩閬嬬嚐甯朵締鐨勫熀鏈瘡鑲℃敹鐩婂闀?0%鑷?.06姝愬厓
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<p>寰炰笉鍚屽競鍫翠締鐪嬶紝鍓旈櫎鍖巼鍥犵礌锛?018骞寸浜屽搴︼紝鎰涜开閬斿拰閵宠窇鍏╁ぇ鍝佺墝鐨勫悎涓﹂姺鍞鍦ㄥ咕涔庢墍鏈夊競鍫村潎瀵︾従鐬闀枫€傚叐澶у搧鐗屽湪鍖楃編甯傚牬鍜屼簽澶競鍫寸殑閵峰敭澧為暦灏ょ偤寮峰媮锛氬寳缇庡競鍫村闀?6%锛屼簽澶競鍫村闀?9%锛屽叾涓簽澶競鍫寸殑澧為暦涓昏寰楃泭鏂煎ぇ涓彲鍗€27%鐨勯姺鍞闀枫€傛媺涓佺編娲插競鍫村拰淇勭緟鏂?鐛ㄨ伅楂斿競鍫村垎鍒ュ鐝剧灜15%鍜?4%鐨勫叐浣嶆暩鏀跺叆澧為暦銆傚墧闄ゅ尟鐜囧洜绱狅紝鏂拌垐甯傚牬鏀跺叆澧為暦1%锛岃タ姝愬競鍫存敹鍏ュ墖鑸囧幓骞存寔骞筹紝绗﹀悎瑭插競鍫寸殑闋愭湡銆?</p>
<p>姣涘埄鐜囦笂鍗?.2鍊嬬櫨鍒嗛粸鑷?2.3% </p>
<p>2018骞寸浜屽搴︼紝鍏徃姣涘埄鐜囦笂鍗?.2鍊嬬櫨鍒嗛粸鑷?2.3%锛?017骞达細50.1%锛夈€傞€欎富瑕佸緱鐩婃柤鏇村姞鍎寲鐨勫畾鍍瑰拰娓犻亾绲勫悎锛屽弽鏄犲嚭鍏徃灏嶉姺鍞闀疯唱閲忕殑閲嶈銆傜浉闂滄帾鏂藉付渚嗙殑鐩婅檿鎶垫秷鐬尟鐜囧付渚嗙殑璨犻潰褰遍熆鍙婃洿楂樼殑鎶曞叆鎴愭湰銆傜壒瑷辨瑠浣跨敤璨诲拰鍌噾鏀跺叆澧為暦10%鑷?200钀瓙鍏冿紙2017骞达細2900钀瓙鍏冿級銆傚叾浠栭亱鐕熸敹鍏ュ緸2017骞寸浜屽搴︾殑2400钀瓙鍏冨鑷?018骞寸浜屽搴︾殑7000钀瓙鍏冿紝涓昏寰楃泭鏂间笂骞存挜浠樼殑楂橀閬嬬嚐婧栧倷閲戙€傚叾浠栭亱鐕熸敮鍑哄鍔?%鑷?2.61鍎勬瓙鍏冿紙2017骞达細20.72鍎勬瓙鍏冿級銆傚叾浠栭亱鐕熸敮鍑哄崰閵峰敭鏀跺叆鐧惧垎姣斾笂鍗?.8鍊嬬櫨鍒嗛粸鑷?3.0%锛?017骞达細41.1%锛夛紝涓昏婧愭柤甯傚牬鐕熼姺璨荤敤鏀嚭澶у箙澧炲姞14%锛屽寘鎷垏2018骞翠縿缇呮柉涓栫晫鏉劉鐩搁棞鐨勭嚐閵锋椿鍕曚互鍙婂湪鍏徃鍝佺墝鍜岀敘鍝侀浂鍞柟闈㈢殑瓒呴鎶曞叆銆傚競鍫寸嚐閵疯不鐢ㄦ敮鍑哄崰閵峰敭鏀跺叆鐧惧垎姣斾笂鍗?.2鍊嬬櫨鍒嗛粸鑷?3.5%锛?017骞达細12.3%锛夈€傛澶栵紝閬嬬嚐绠＄悊璨荤敤鍗犻姺鍞敹鍏ョ櫨鍒嗘瘮涓婂崌7%锛堟垨0.7鍊嬬櫨鍒嗛粸锛夎嚦29.5%锛?017骞达細 28.8%锛夛紝涓昏婧愭柤鍏徃鎸佺簩鎷撳睍妤嫏銆?/p>
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<p>2018骞寸浜屽搴︼紝鍏徃姣涘埄鐜囦笂鍗?.2鍊嬬櫨鍒嗛粸鑷?2.3%锛?017骞达細50.1%锛夈€傞€欎富瑕佸緱鐩婃柤鏇村姞鍎寲鐨勫畾鍍瑰拰娓犻亾绲勫悎锛屽弽鏄犲嚭鍏徃灏嶉姺鍞闀疯唱閲忕殑閲嶈銆傜浉闂滄帾鏂藉付渚嗙殑鐩婅檿鎶垫秷鐬尟鐜囧付渚嗙殑璨犻潰褰遍熆鍙婃洿楂樼殑鎶曞叆鎴愭湰銆傜壒瑷辨瑠浣跨敤璨诲拰鍌噾鏀跺叆澧為暦10%鑷?200钀瓙鍏冿紙2017骞达細2900钀瓙鍏冿級銆傚叾浠栭亱鐕熸敹鍏ュ緸2017骞寸浜屽搴︾殑2400钀瓙鍏冨鑷?018骞寸浜屽搴︾殑7000钀瓙鍏冿紝涓昏寰楃泭鏂间笂骞存挜浠樼殑楂橀閬嬬嚐婧栧倷閲戙€傚叾浠栭亱鐕熸敮鍑哄鍔?%鑷?2.61鍎勬瓙鍏冿紙2017骞达細20.72鍎勬瓙鍏冿級銆傚叾浠栭亱鐕熸敮鍑哄崰閵峰敭鏀跺叆鐧惧垎姣斾笂鍗?.8鍊嬬櫨鍒嗛粸鑷?3.0%锛?017骞达細41.1%锛夛紝涓昏婧愭柤甯傚牬鐕熼姺璨荤敤鏀嚭澶у箙澧炲姞14%锛屽寘鎷垏2018骞翠縿缇呮柉涓栫晫鏉劉鐩搁棞鐨勭嚐閵锋椿鍕曚互鍙婂湪鍏徃鍝佺墝鍜岀敘鍝侀浂鍞柟闈㈢殑瓒呴鎶曞叆銆傚競鍫寸嚐閵疯不鐢ㄦ敮鍑哄崰閵峰敭鏀跺叆鐧惧垎姣斾笂鍗?.2鍊嬬櫨鍒嗛粸鑷?3.5%锛?017骞达細12.3%锛夈€傛澶栵紝閬嬬嚐绠＄悊璨荤敤鍗犻姺鍞敹鍏ョ櫨鍒嗘瘮涓婂崌7%锛堟垨0.7鍊嬬櫨鍒嗛粸锛夎嚦29.5%锛?017骞达細 28.8%锛夛紝涓昏婧愭柤鍏徃鎸佺簩鎷撳睍妤嫏銆?/p>
<p>閬嬬嚐鍒╂饯鐜囧闀?.2鍊嬬櫨鍒嗛粸鑷?1.3%</p>
<p>鍏徃鐨勯亱鐕熷埄娼ゅ闀风灜17%鑷?.92鍎勬瓙鍏冿紙2017骞达細5.05鍎勬瓙鍏冿級锛岄亱鐕熷埄娼ょ巼澧為暦鐬?.2鍊嬬櫨鍒嗛粸鑷?1.3%锛?017骞达細10.0%锛夈€傚叕鍙告寔绾岄亱鐕熸キ鍕欑殑鍑堟敹鍏ュ闀风灜20%鑷?.18鍎勬瓙鍏冿紙2017骞达細3.47鍎勬瓙鍏冿級锛屽熀鏈瘡鑲℃敹鐩婁篃澧為暦20%鑷?.06姝愬厓锛?017骞达細1.72姝愬厓锛夈€?018骞寸浜屽搴︼紝鎰涜开閬斿仠姝㈤亱鐕熸キ鍕欑殑鎼嶅け鐐虹▍寰?100钀瓙鍏冿紙2017骞达細1.89鍎勬瓙鍏冿級銆傜敱姝わ紝姝告柤鑲℃澅鐨勫噲鏀跺叆澧為暦150%鑷?.96鍎勬瓙鍏冿紙2017骞达細1.58鍎勬瓙鍏冿級锛屽叕鍙告寔绾岄亱鐕熸キ鍕欏強鍋滄閬嬬嚐妤嫏甯朵締鐨勬瘡鑲″熀鏈敹鐩婁笂婕?50%鑷?.95姝愬厓锛?017骞达細0.78姝愬厓锛夈€?/p>
<p>鎰涜开閬?018骞翠笂鍗婂勾閷勫緱闈氶簵璨″牨</p>
<p>鍓旈櫎鍖巼鍥犵礌锛屾剾杩仈2018骞翠笂鍗婂勾鏀跺叆澧為暦10%銆傛寜姝愬厓瑷堢畻锛?018骞翠笂鍗婂勾鏀跺叆澧為暦3%鑷?08.09鍎勬瓙鍏冿紙2017骞达細104.85鍎勬瓙鍏冿級銆傚緸鍝佺墝瑙掑害鐪嬶紝鍓旈櫎鍖巼鍥犵礌锛屾剾杩仈鍝佺墝鏀跺叆澧為暦12%锛岄姵璺戝搧鐗岄姺鍞姣斾笂骞翠笅婊?%銆?018骞翠笂鍗婂勾锛屽叕鍙告瘺鍒╃巼涓婂崌1.8鍊嬬櫨鍒嗛粸鑷?1.7%锛?017骞达細49.9%锛夛紝涓昏寰楃泭鏂兼洿鍔犲劒鍖栫殑瀹氬児绲勫悎甯朵締鐨勭泭铏曟姷娑堢灜鍖巼甯朵締鐨勮矤闈㈠奖闊夸互鍙婁笉鍒╃殑娓犻亾绲勫悎鍜屾洿楂樼殑鎶曞叆鎴愭湰銆傜壒瑷辨瑠浣跨敤璨诲拰鍌噾鏀跺叆澧為暦2%鑷?800钀瓙鍏冿紙2017骞达細5700钀瓙鍏冿級銆傚叾浠栭亱鐕熸敹鍏ュ鑷?.26鍎勬瓙鍏冿紙2017骞达細5200钀瓙鍏冿級銆傚叾浠栭亱鐕熸敮鍑哄鍔?%鑷?4.33鍎勬瓙鍏冿紙2017骞达細41.94鍎勬瓙鍏冿級銆傚叕鍙哥殑閬嬬嚐鍒╂饯澧為暦17%鑷?3.38鍎勬瓙鍏冿紙2017骞达細11.42鍎勬瓙鍏冿級锛岄亱鐕熷埄娼ょ巼澧為暦12.4%锛?017骞达細10.9%锛夛紝姣斾笂骞村闀?.5鍊嬬櫨鍒嗛粸銆傚叕鍙告寔绾岄亱鐕熸キ鍕欑殑鍑堟敹鍏ュ闀?9%鑷?.60鍎勬瓙鍏冿紙2017骞达細8.09鍎勬瓙鍏冿級锛屽熀鏈瘡鑲℃敹鐩婂闀?8%鑷?.71姝愬厓锛?017骞达細4.00姝愬厓锛夈€?018骞翠笂鍗婂勾锛屾剾杩仈鍋滄閬嬬嚐妤嫏鐨勬悕澶辩偤绋呭緦2300钀瓙鍏冿紙2017骞达細1.95鍎勬瓙鍏冿級銆傜敱姝わ紝姝告柤鑲℃澅鐨勫噲鏀跺叆澧為暦53%鑷?.36鍎勬瓙鍏冿紙2017骞达細6.13鍎勬瓙鍏冿級锛屽叕鍙告寔绾岄亱鐕熸キ鍕欏強鍋滄閬嬬嚐妤嫏甯朵締鐨勬瘡鑲″熀鏈敹鐩婁笂婕?1%鑷?.60姝愬厓锛?017骞达細3.04姝愬厓锛夈€?/p>
<p>骞冲潎鐕熼亱璩囨湰鍦ㄩ姺鍞敹鍏ヤ腑鐨勫崰姣斾笅闄?/p>
<p>搴瓨璩囩敘涓嬮檷6%鑷?4.25鍎勬瓙鍏冿紙2017骞达細36.44鍎勬瓙鍏冿級銆傚墧闄ゅ尟鐜囧洜绱狅紝搴瓨璩囩敘涓嬮檷2%銆傛埅鑷?018骞?鏈堝簳锛岀嚐閬嬭硣鏈闀?%鑷?3.18鍎勬瓙鍏冿紙2017骞达細42.58鍎勬瓙鍏冿級銆傚墧闄ゅ尟鐜囧洜绱狅紝鐕熼亱璩囨湰澧為暦鐬?%銆傚钩鍧囩嚐閬嬭硣鏈湪閵峰敭鏀跺叆涓崰姣斾笅闄?.3鍊嬬櫨鍒嗛粸鑷?0.1%锛?017骞达細20.4%锛夛紝涓昏寰楃泭鏂奸亷鍘诲崄浜屽€嬫湀鐨勫挤鍕侀姺鍞闀凤紝浠ュ強鍏徃鎸佺簩鍔犲挤鐕熼亱璩囨湰绠＄悊銆?</p>
<p>鐝鹃噾鍑堥閬?900钀瓙鍏?/p>
<p>鎴嚦2018骞?鏈?0鏃ワ紝鍏徃鐝鹃噾鍑堥閬斿埌8900钀瓙鍏冿紝杓冨幓骞村鍔犵灜8.24鍎勬瓙鍏冿紙2017骞达細鍊熸鍑堥鐐?.35鍎勬瓙鍏冿級锛屼富瑕佸緱鐩婃柤鐭湡鍊熸鐨勬笡灏戜互鍙婇亱鐕熸椿鍕曠敘鐢熺殑寮峰ぇ鐝鹃噾娴佸付渚嗙殑鐝鹃噾澧為銆?</p>
<p>鎰涜开閬旀槑纰?018鍏ㄥ勾妤妇鍓嶆櫙</p>
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<p>鏇村淇℃伅锛岃珛瑷晱鎴戝€戠殑瀹樻柟缍茬珯锛歸ww.<a href="http://www.hiishop.com/product/adidas-pure-boost-ba8890/">adidas pure boost 鍍归將</a>鍜孉didas-group.com</p>
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